theverge Tech

theverge Tech
Image: Apple via Apple Archive

I hope you got your fill of the unofficial Apple Archive last week, because that expansive collection of over 15,000 classic Apple advertisements, internal training videos, and other eye-opening odds and ends from the Cupertino computer company’s history has now been ripped apart — late Friday, curator Sam Henri Gold received a veritable deluge of DMCA takedown notices originating from Apple’s lawyers, informing him the vast majority of the videos he’d uploaded to Vimeo had been removed from the internet.

“Do you know what it’s like getting 700 email notifications on your wrist in like 2 minutes? Your wrist sorta goes numb from the vibrations,” Gold tells The Verge.

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