Landing with a bump? Germany's Rocket falls back to earth

Landing with a bump? Germany's Rocket falls back to earth

temim 5:59 AM
BERLIN/LAGOS (Reuters) - When German e-commerce investor Rocket Internet launched Jumia in 2012 as a would-be African Amazon, it was optimistic that a rapidly expanding middle class would quickly shift from street markets to shopping online.


from Reuters: Technology News http://ift.tt/293NkUI
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