theverge Tech
Early in the morning on Friday, December 28th, Netflix slipped its viewers a late Christmas present: a new episode of Charlie Brooker’s technological-dystopia anthology series Black Mirror, in the form of an interactive movie called Bandersnatch. Its arrival didn’t entirely come as a secret — as far back as October, there were rumors it was on the way — but Netflix has been secretive about the storyline and the scope of the project. Just as Netflix seems to be experimenting with high-profile ad campaigns and wide-scale theatrical releases for award-courting movies like Roma, it’s also experimenting with releasing films like Tau or The Cloverfield Project with little to no advance notice, apparently to test what its subscribers will watch...
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