Rivian increased the estimated prices of its R1T electric pickup and R1S electric SUV this week by up to 20 percent, as reported by TechCrunch. The company is applying the new estimates to new orders and changing them for reservation holders who don’t yet have a vehicle entering production.
This is the first significant change in pricing Rivian has revealed since orders opened, and while customer preorders all stated “prices are subject to change as they get closer to production,” it seems like no one was ready for a change this big. Prospective EV buyers are used to fluctuations in the pricing of cars from Tesla, but in that case, prices are usually locked in from the time they put in their orders.
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