I'm so sick of nostalgia as a ploy for profit. From the “Make America Great Again” slogan, to the endless Star Wars and X-Men movies, to the Fiat 500 and Mini Cooper. We’ve become a world obsessed with looking backwards for lazy sources of joy.
And now... the “Nokia” 3310.
Don’t get me wrong, the 3310 might be a fine featurephone. I wouldn’t know, I haven’t used it. My colleagues on the ground at the big MWC show tell me it’s a “fun phone” and “solid for what it is,” which is basically a gussied up “Nokia” 150 launched without notice in December. No, what bugs me is the audacious brand exploitation behind it.
Nokia 3310 vs. Nokia 3310. http://pic.twitter.com/XQG16r2wk7
— Vlad Savov (@vladsavov) February 27, 2017
The “Nokia” 3310 is no...
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