Apple is planning to sell its $3,499 Vision Pro headset on an appointment-only basis at launch, according to a report from Bloomberg’s Mark Gurman. According to Gurman, Apple will create designated sections where customers can try on the headset in its stores, with the first ones appearing at stores in major areas like New York and Los Angeles.
Apple will reportedly ask in-store buyers to schedule an appointment to purchase the Vision Pro, similar to the rollout of the first Apple Watch in 2015. During the appointment, Gurman says Apple will ensure that the Vision Pro fits the wearer and also outfit the device with prescription lens inserts if needed. Gurman says Apple Stores will need to keep “hundreds or thousands of lenses” in stock...
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